Round 2 !!

June 22, 2009

Today I was introduced to the next new project… which involves…..

Alessi

Alberto Alessi aims to design and produce new unique desktop objects to be

launched to the global market in 2011.  – Product Innovate.

http://www.productinnovate.com/

Design must be able to move people, to convey feelings, to trigger memories, to surprise, to go against the grain.

Alessi expects socially and culturally sound designs will be developed for this new range to make people a bit happier.

Juicy Salif - Citrus Squeezer

JUICY SALIF – CITRUS SQUEEZER

“This wasnt created to squeeze citrus, it was created to start conversations”

– Phillipe Starck

Amazing “Sculpture”   I think i’ll use this a decoration !

sebastiano - pencil holder

SEBASTIANO – PENCIL HOLDER

I dont think he likes pencils !

Anna G - Corkscrew

ANNA G – CORKSCREW

She’s always happy to help!

WOW !

ALESSI surely knows how to create simple but yet very interesting products, its amazing how they manage to express feelings, they all have a personality of their own and they all most certainly posses the ability to make life a lil’ happier !

Looking forward to post my concepts!